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Glow All Day, Naturally!"

In truth, every story begins with a journey—whether mental, emotional, or physical. Our story began on a lovely June morning when my daughter came into the world.

After the initial shock of birth, the exhaustion, and the efforts of my body to recover, exactly a month and a half later, my daughter and I set off on our first adventure. Our first destination was Assos, a place I had visited every summer without fail, a sanctuary where I returned renewed, my bonds with the universe strengthened. I couldn’t wait to introduce my daughter to the goddesses, to bathe her in that sacred energy. Arya had taken her first step into the world, but like all of us, she needed this ritual to bless and crown her purpose of existence.

As the sun set over the Temple of Artemis, bathing the columns in a mesmerizing palette of colors, I held my daughter in my arms. We inhaled the ancient energy surrounding us, and in that moment, Artemis herself seemed to smile at us through the stones.

From that day on, we continued our yearly pilgrimage to Assos. I whispered to Arya the secrets of the goddesses, the wisdom of the stones, and the tales embedded in the soil. Over time, she became an Assos native in spirit—creative, radiant, and divine, like every woman before her.

During these travels, I also introduced her to the ancient healers and their magical plants. The first healers were women, deeply attuned to nature’s gifts. They knew the sacred herbs by heart, crafting elixirs that healed and transformed. But among all the stories, the one that captivated Arya the most was the tale of Anyte.

Anyte longed for a daughter. She admired young girls, dreamed of having one of her own, and so she devoted herself to nature, searching for the most potent herbs, crafting elixirs in hopes of conceiving. Yet, no matter how hard she tried, her dream remained unfulfilled.

Her endless walks through the wilderness, her obsession with plants, became a lifelong passion. As she aged, she saw the fine lines on her face, the softening of her skin, and she believed—perhaps if she could stay young, perhaps if she preserved her vitality, her dream of motherhood might still come true.

Thus, she turned her knowledge toward crafting youth elixirs, mastering the art of rejuvenation. She succeeded in preserving her radiance, but along the way, she found a deeper purpose. She dedicated her elixirs to women, offering them the gift of self-renewal. Her fame spread far and wide, and in time, she became one of the most revered healers of her era.

Yet, it was only when she opened a school for young girls—teaching them the secrets of herbs, guiding them with a mother’s care—that she truly understood what motherhood meant. It wasn’t just about giving birth; it was about touching lives, nurturing, and guiding. Through her school, she shaped the futures of countless young girls, passing down the sacred knowledge of healing. And in doing so, she realized—she had always been a mother, in the most profound way possible.

Through her teachings, she not only transformed the lives of young girls but also empowered women, offering them the wisdom of self-care and healing. And so, her legacy lived on—not through a daughter of her own, but through every woman who carried her knowledge forward, through every healing touch that echoed her ancient wisdom.

With every drop of botanical essence, every carefully crafted formula, we are not just applying skincare—we are engaging in a ritual of self-love, a timeless act of honoring the divine within us. This is our way of preserving the sacred energy of Assos, Artemis, and Anyte, celebrating the luminous power of women—one radiant soul at a time.

Who is Filiz Ertürk, the creator of the Anyte brand?

Like many of us, I’ve always felt a deep longing to reconnect with my roots — to remember where I truly come from and why I’m here. My path has been anything but ordinary, and it’s led me through the worlds of pharmacy, philosophy, homeopathy, and even theater directing. Each one lit the way forward, helping me grow, question, heal, and understand life a little deeper.

At some point on this journey, I realized something powerful: I’m not alone. I’m a part of something much bigger — a collective whole. And with that awareness came a strong desire to share the real, heart-opening experiences and “miracles” I’ve encountered along the way.

That’s how Anyte was born — not just as a skincare brand, but as a piece of my story, and hopefully soon, part of yours too. Through Anyte, I want to invite you into the magical world of homeopathy, and together, explore what true wellness and real, radiant health feel like — inside and out.

This is more than a brand. It’s a journey back to ourselves, to our natural wisdom, and to the harmony we’re all capable of living. I’d love for you to walk this path with me — to discover, to heal, and to remember who we really are.

Filiz Ertürk / CEO